CityDNA Autumn Conference, Valencia

Imagine · Group NAO · 2023

At the City Destinations Alliance Autumn Conference in Valencia, October 2023, destination-management professionals from across Europe sketched and visualised people-centred urban-tourism ideas with generative AI — a live demonstration that framed the pre-launch of Group NAO’s “AI Opener” programme for destinations.

Who took part

City destination-management professionals attending the CityDNA conference; the wider conference drew a large international audience.

What the tool did

A hands-on futures session generating spatial ideas in minutes — participants surfaced playful public-space wants from adult swings to a tango dancing area, as recounted in CityDNA’s follow-up interview.

What changed

Group NAO proceeded with its AI Opener programme for destination organisations after the event.

Sources

Delivered together with project partners.